While English is the official language in the U.S., it is not the only language people in this country speak. According to the United States Census Bureau, Spanish is also extremely common for people living in the U.S., and it comes in second place in terms of the number of people that speak this as their first language. Because so many people in this country only speak Spanish, it might be wise for your company to offer services in Spanish.
Types of Services Your Business Could Offer
One of the most common ways companies are offering services in Spanish is through automated phone programs. When people call, they can press a certain key to change the voice from English to Spanish. This type of program is easy to start and use, but it does not help with live phone calls.
To serve your Spanish-speaking clients and customers better, you will need to have live phone operators that are skilled in Spanish. By offering this, you will be able to meet the needs of English-speaking and Spanish-speaking customers. If it is common for customers to come to your business, you may also want to have representatives available that Spanish-speaking customers can talk to.
Another key thing to consider is offering translation services. Someone might come to your business needing to speak to a certain employee about something. If this employee does not speak Spanish, the conversation would be useless, but with a translator, it would be easy for the two parties to communicate freely.
Benefits This Could Offer
Not only is it important to offer Spanish services for those living in this country, but offering translation services in other languages could help your company grow globally. By offering services in additional languages, your company could:
If your business does not have the need to expand into other parts of the world, it is still important to be able to meet the needs of those living right here in the U.S. Having employees at your company that can speak Spanish and translate from Spanish to English is almost a necessity in any type of business in the U.S. today.
How To Start Offering Spanish Services
There are several ways to start offering services in other languages, and you could start by hiring bilingual employees. If you already have trained employees that you do not want to replace, and if you do not want to add additional employees for this purpose alone, you could place a casting call to current workers asking if they would like to learn a new language.
For employees that are interested in this step, you could offer to pay for them to take private lessons in a foreign language. Through private lessons, they will not only be able to learn how to fluently speak another language, but they will also learn the skills needed for interpreting from one language to another.
If your company has not expanded into Spanish-speaking services, this might be the first language to consider adding to your services. After that, you could continue adding employees with other types of language skills to further expand your business.
If you would like to learn more about translation services and foreign language private lessons, contact a school or business that offers these services. This could be your company's ticket to growth and prosperity in the coming months and years.
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